ProMediaFlow — 23 Apr 2026: Deeper relationship management in Atlas, Warm introduction path finder and Contact imports and private profiles

Atlas EMS expands its CRM with tools to link relationships directly to brands, tasks, and strategic goals, alongside a network path finder to help you reach key contacts. Newly added creator profiles in Persons now stay private by default.

Atlas EMS

• Link counterparties and relationships to associated brands, team members, and active project tasks.
• View team members on relationship pages as contact tiles and click through to review contact details or public profiles.
• Add upcoming events from the catalog directly to your organization and define specific attendance goals.
• Import contact lists from CSV files, vCards, or pasted text with automatic duplicate detection.
• Map warm introduction paths to outside contacts based on shared brands and co-attended events.
• Track asks, offers, influence, and reachability on relationship records, with suggestions to link them to business goals and metrics.

Persons

• New person profiles now default to private, with public profile pages enabled only when opted in.